More marketer, more marketing.
My multi-disciplinary skill set enables me to look at the customer and employer brand through multiple lenses, not just one or two, and design marketing communications that convert browsers into buyers, and nurtures buyers into believers.
When it can't be done, I will do it.
Research design, surveys, quantitative & qualitative methods
Mapping the market, demo/firmographics, behavioural
Strategic decision-making, physical & mental availability, target portraits
Product/service/company positioning, disruptive positioning
Purchase funnel, setting objectives, defining success
Advertising
Copywriting
Graphic Design
Email marketing
Web Design, SEO
Zoho CRM & Zoho Projects
Mailchimp
Microsoft Office
Microsoft Sharepoint
Adobe Creative Cloud
Social media: LI, FB, IG, YT, Hootsuite
Wordpress
Google Ads
Google Keyword Planner
Google Analytics
Consciously and strategically building value into the offering
Setting the stage to attract better talent and keep them longer
Coaching and mentoring to build a team that punches above its weight
Building high-trust bonds with clients & vendors to exceed expectations
Implementing the systems that underpin sales & marketing success
Behaviour and process change within the team and across the organization
More Marketer, More Marketing.
See how I have applied my skills and expertise to my work:
More Marketing
